Two of Korea’s biggest online fashion platforms turned Seongsu-dong, Seoul’s trendiest retail district, into the stage for an unusually public marketing feud in June 2026. Zigzag opened a pop-up store …
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Tag:
Musinsa
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K-Beauty & Fashion
Musinsa’s Beauty Business Grew 360% in Six Months. It’s Chasing Olive Young With Its Own 400-Pyeong Stores.
by Joon-ho Baekby Joon-ho BaekBuried inside a July 1 Herald Business report on Olive Young’s near-monopoly of Korean beauty retail is a smaller but striking number: Musinsa Beauty’s transaction value on Musinsa’s Global Store …
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Fashion
Musinsa’s Summer Sale Just Did 283 Billion Won in 11 Days. It’s the Biggest Summer Event the Platform Has Ever Run.
by Joon-ho Baekby Joon-ho BaekMusinsa’s “Mujinjang” summer sale — the domestic counterpart to a Black Friday event, run across both its online store and offline locations — generated roughly 265.8 billion won in online …
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Fashion
A Musinsa Store Opened in Daegu to Support Local Small Businesses. 2,200 People Showed Up on Day One.
by Hana Suhby Hana SuhMusinsa’s “Sodam Sanghoe” (“small-talk store”) concept opened its Daegu location on June 12, and drew roughly 2,200 visitors on its opening day alone, according to Musinsa’s newsroom disclosures. The store …
