Walk into a Kyobo Book Center anywhere in Korea this month and the book stacked highest at the front table is “Project Hail Mary” — a science-fiction novel by an …
Joon-ho Baek
Joon-ho Baek
Covers travel, heritage, and language for KoreaUpClose. ISFP. Has a favorite alley in basically every neighborhood.
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Korean Literature & Publishing
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Tradition & Heritage
Wear a Hanbok to This Korean Festival and You Get 10% Off Lunch. There’s a Reason That’s the Rule.
by Joon-ho Baekby Joon-ho BaekDown by Namdaecheon Stream in Gangneung last week, the dress code wasn’t really enforced so much as rewarded: show up in hanbok and you got 10% off at the festival’s …
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K-Content Filming-Location Tourism
Someone Posted a Map Showing 100 Cars Driving to a Reservoir at Midnight. It Was a Movie Location.
by Joon-ho Baekby Joon-ho BaekSomewhere in North Chungcheong Province, there’s a reservoir that horror-content creators have quietly called a “haunted spot” for years — the kind of place that shows up in spooky YouTube …
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Neighborhood Guides
The Seoul Neighborhood That Refused to Become ‘Hot’
by Joon-ho Baekby Joon-ho BaekGet off at Mangwon Station, two stops past Hongik University on Line 6, and nothing about the exit signals you’ve arrived anywhere special. Climb the stairs and the first thing …
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Travel & K-Content Tourism
Korea Just Decided It’s Tired of Being an Accidental Travel Agent
by Joon-ho Baekby Joon-ho BaekFor years, the pattern has repeated itself the same way: a drama airs, one scene gets filmed in some quiet provincial town nobody outside Korea had heard of, and within …
