K-beauty

A Counterfeit-Response Council Links Export Support With Brand Protection The Ministry of SMEs and Startups and the National Intellectual Property Office are forming a “Council for the Protection of Intellectual …

Proven US Sales Success Leads to 48 Sephora Stores Across Asia CJ Olive Young is expanding into 48 Sephora stores across four Asian markets, after average daily sales for its …

A track record built across Asia, starting in Tokyo The Hyundai Global’s story begins in Tokyo in 2024. Through this platform, Hyundai Department Store has introduced Korean fashion, beauty and …

Dr.G officially launches on US TikTok Shop Dr.G, the Korean skincare brand acquired by L’Oréal, officially launched on the US TikTok Shop on October 5. This dynamic storefront allows American …

Available in Over 600 Target Stores and Online Across the US Korean beauty brands SUNGBOON EDITOR and Milk Touch have officially hit the shelves at Target Beauty Studio, the major …

K-beauty mini-marts launch across 22 UK stores UK-based K-beauty retailer PURESEOUL teamed up with Primark to launch the “K-Beauty Mini Mart” on September 1. This new retail space, bringing together …

Zero Pore Pad 2.0 Hits the Shelves at US Costco Medicube, the core skincare brand of Korean beauty company APR, is set to roll out across Costco stores nationwide in …

Brands Opened the Market, Manufacturers Are Expanding It For a long time, the global growth of K-beauty has been told through the success stories of a few popular brands. The …

Establishing a Separate Legal Foundation to Foster the Cosmetics Industry On August 20, 2026, the South Korean National Assembly passed the enactment bill for the “Cosmetics Industry Promotion and Support …

Three Cosmetics Manufacturers, One Record Quarter Korea’s three leading cosmetics ODM (original design manufacturing) companies — Kolmar Korea, Cosmax, and Cosmecca Korea — each posted record-setting results for the second …