A Company That Can’t Be Explained by One Sunscreen’s Success If you’ve shopped K-beauty from abroad, you’ve probably run into Beauty of Joseon’s rice-and-hanbang image. Its sunscreen in particular built …
Eight Million Solo Households Are a Lifestyle Shift, Not Automatically a Crisis Korea’s number of one-person households has crossed eight million for the first time. According to the National Data …
An Ordinary Cup of Coffee Became a Stray Kids-Style Teaser Coffee is usually the most familiar thing that wakes people up in the morning. Stray Kids didn’t leave that familiarity …
By Day It’s Hanok Roofs, By Night It’s Neon Walk out of Jongno 3-ga Station into the Ikseon-dong alleys and you’ll see cafés and small restaurant signs lined up under …
Translation Is Not a Border Crossed, But a New Room for Reading Built When a novel written in one language is carried into another, the reader does not simply encounter …
Not a Pore Product, But a ‘Pore Marks’ Product, Reworked When your pores look enlarged, the first instinct is usually to reach for something that exfoliates hard. But pore concerns …
The First Thing Riders Will Feel Isn’t the Train — It’s the App For years, Korea’s high-speed rail passengers had to make a different choice depending on which station they …
6 PM on August 3, Five Names Landed on One Line Again At 6 PM on August 3, five names landed on one line again. Red Velvet’s summer mini album …
₩255 Million in Revenue Doesn’t Automatically Mean Breathing Room Average revenue at Korean restaurants has gone up, but what owners actually get to keep after running the place has, if …
“Roots” Is Not the Memorization of a Past — It Is the Rewriting of a Language For a Korean American child growing up in the United States, Korean often survives …
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